Bringing the Spirit of Qinling Giant Pandas and Chang'an Culture to the World

As an original cultural IP inspired by Qizai, the world's only captive brown giant panda, Qin Hanhan continues to expand its international presence through major cultural exhibitions and global trade events, promoting the beauty of Qinling wildlife and the rich heritage of Xi'an to audiences worldwide.

Showcasing Xi'an Culture Through Global E-commerce

On January 27, 2026, Qin Hanhan participated in the "Chang'an Reaches the World" Xi'an Cultural Creative Export Conference, an event dedicated to promoting Chinese cultural products through cross-border e-commerce, overseas independent websites, and international fulfillment centers.
Organized under the guidance of Xi'an's cultural and commerce authorities, the event highlighted the city's vision of combining traditional culture with digital trade, creating a comprehensive ecosystem that connects cultural IP, global marketing, and overseas logistics.
As one of the featured cultural brands, Qin Hanhan presented its latest collection of creative products inspired by Qinling wildlife and Xi'an's historical heritage.
The exhibition featured:
  • Realistic brown panda plush collections with innovative craftsmanship, including expressive ABS eyes and soft silicone paw pads.
  • Cultural products combining the Qin Hanhan panda image with iconic Xi'an elements such as the Terracotta Warriors.
  • A wide range of lifestyle products that blend traditional Chinese aesthetics with contemporary design.
During the event, Qin Hanhan also entered a strategic cooperation with the Xi'an Cultural & Creative Design Industry Alliance, covering IP collaborations, overseas marketing, and product development.
The launch of overseas e-commerce channels and international warehouses marks an important milestone in Qin Hanhan's global expansion, enabling Chinese cultural products to reach international consumers more efficiently.

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